Success Stories: Repsol
Development of an integrated solution for Point-Of-Sale management
Objetives
- Creation of a set of tools that enables the sales reps that visit the point of sales to easily perform an assortment analysis in-situ, supported by commonly established guidelines and criteria, as well as optimizing the flow of information between the head office and the field force.
Benefits
- Take action at the point of sale in a coordinated and structured way, while working towards a common goal both in the field and at the central office.
